Strategi Personal Branding melalui Instagram dalam Pembentukan Citra Diri Mahasiswa Generasi Z di Kota Medan: Perspektif Komunikasi Digital

Muhammad Rasyad Ghazali Saraan(1), Ramdeswati Pohan(2),


(1) Sekolah Tinggi Ilmu Komunikasi Pembangunan Medan
(2) Sekolah Tinggi Ilmu Komunikasi Pembangunan Medan
DOI: https://doi.org/10.34007/ebmsj.v6i2.1118

Keywords


Personal Branding; Instagram; Self-Image; Generation Z; Digital Communication.

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DOI: https://doi.org/10.34007/ebmsj.v6i2.1118

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